eWAY a new way to pay

DarnelleBusiness Process, Business Technology

eWAY a new way to pay at 542 Partners
eWAY a new way to pay at 542 Partners

eWAY a new way to pay at 542 Partners

Last month we announced the exciting news that we had integrated eWAY into our payment methods. We got inundated with positive feedback and requests for more information.  So this month we thought we would cast a spotlight over eWAY and explore what it is, how it works and how to integrate it into your business.

What is eWAY?

eWAY was founded in 1998 when CEO Matt Bullock was busily creating a payment gateway for a large insurer. The success of the project prompted him to start designing payment gateways for other businesses. eway.com.au was launched in 2000. By 2004, eWAY was linked to all major Australian banks.

How it works

We found this handy diagram on the eWAY site that visualises how quickly and easily eWAY can not only make online payment gateways easy and stress free but can also grow your business.  

Getting started in 4 easy steps:

1. Set up payment gateway

eWAy has a super-fast, user friendly sign up process. You can register online, or call them on 1800 10 65 65 to create an account over the phone.

2. Connect to your bank

You will need an Internet Merchant Facility to process and settle funds to your bank account. With direct connections to a range of banking partners, eWAY streamlines the setup process with your preferred bank. Too easy!

3. Link to a shopping cart

Installing a cart on your eCommerce site is the easiest way to take online payments. eWAY supports over 180 carts, so whatever you sell, there is most probably a cart to suit your needs.

4. Secure your site

eWAY has partnerships with VeriSign, GeoTrust and thawte  so can provide SSL encryption at a lower cost. It is important to use SSL to boost your customers’ trust and maximise your sales.

What we think

eWAY simplifies the way your customers can pay an invoice. For most small and medium sized businesses cash-flow is priority and can often make or break a start-up.  For businesses that are unable to collect debts in a timely fashion, eWAY presents a method that can reduce financial stress, and lost opportunity for growth. In our experience, having eWAY as a payment option can lead clients and customers paying invoices when first received and not putting it in a tray for later payment either via EFT, Bpay or Cheque.

What do you think?

We would love to hear your thoughts! Feel free to submit your comments below or comment on our Facebook Page or Twitter. If you think your website needs eWAY feel free to give us a shout, we can guide you in the right direction.